Instant Authority

Instant Authority – Week of January 12th, 2014

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Establishing yourself as an expert or authority will certainly help your bottom line. People will be more willing to approach you for your product or services.

More importantly, they will be more willing to give their hard earned cash to you.

At the end of the day, that's what we all want right?

If I have your attention now, your next question might be...

How Do I Instantly Build Authority?

Becoming an expert or authority on a subject might seem like a long arduous process, but you can vastly speed things up by taking one single step...

Write a Book!

Just the fact you are an "author" on a subject, instantly gives you credibility to a large part of the population. You aren't just the "local online marketing consultant" you become the "Online marketing consultant that has written a book". Doesn't seem like a huge difference right...well you would be surprised just how powerful that is.

Writing a book is also a great promotional tool. Instead of handing out your business card to a prospective customer/ can hand them a book you wrote...

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Date 16 January 2015

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